Three Reasons You Need an Author Website
When you think of a platform to sell books that you have self-published, whether fiction or non-fiction, I'm sure you'll immediately think of a place to sell it such as Amazon.
Of course, Amazon has made things easy for authors; millions of potential buyers or readers, acceptable commissions and a simple publishing process. All this has made thousands of writers choose their platform to publish their books.
But Amazon also has several drawbacks. Among them perhaps the worst is the immense competition and the need to adapt prices.
The fact that thousands of writers choose Amazon means that your book will have to compete with millions of works. The competition is fierce. You will have to work very hard to give visibility to your book.
Create your Own Platform to Sell your Books
Few authors value the possibility of creating their own sales platform. And instead of trying to vie it out on a place such as Amazon, or better still, find a complementary platform, then having a website before you launch your book is always a great strategy to achieving our objective of selling.
Here are three reasons why you need a web page as a writer:
1. To get visibility
When you start your project as a writer what you need is for the public to know you. And one of the best ways to achieve this is to have your website. The Internet is the biggest showcase in the world to make your work known. This is especially true in the case of indie writers who do not have the backing of an editorial. If you have that support, you can entrust part of the marketing to others. But if you have published your book, you need an author platform where you can add value to your readers and let them know you.
2. To create a brand image
Like it or not, you are a brand, a product. If you sell a book, you need to earn the trust of the readers. A professional website transmits a powerful message: "I am serious, my project is solid". You do not need to be a great recognized writer to have your website. This is something that is now available to anyone. Your page helps you position yourself as an expert in your niche and get more interviews and visibility in the press, which translates into more sales.
3. The perfect complement to your book
The reading experience should not end with the book but should continue through direct contact with the reader. On your website or blog, you can talk about how you wrote that novel or essay, what inspired you and motivated you or about the history behind your text. It is the perfect place to share your interviews, exchange opinions with your readers and create a small community of interests and affinities. Your website can enrich your work. No new writer should have an excuse for not considering this strategy.